Over the past few years, CBD has transitioned from buzzword to potential miracle worker, with new research lifting the lid on its many health benefits. Derived from cannabis plants, cannabidiol (CBD) is appearing in a variety of different products from supplements to ointments to supercharged coffees.
Studies have shown that CBD packs a variety of perks, such as relieving anxiety, improving sleep and minimising the pain associated with injuries and other ailments. Among the high-profile adopters of this natural elixir is rugby great Bryan Habana, who has stepped up as the ambassador for fourfive, a health and lifestyle company founded by fellow rugby players George Kruis and Dominic Day.
“It’s exciting to me,” says Habana. “The cannabis industry is an emerging and dynamic space, and the amount of new research and testimonials are showing how it has positively affected so many people—so it makes me glad to be a part of it.”
Habana uses fourfive’s 600mg Rest CBD Oil every day to help him get a full night’s rest. The product combines CBD and Myrcene—which is found in high volumes in mango and has been shown to assist with relaxation and sleep—to help catch extra Z’s. Quality sleep is one of the most important parts of a strong recovery, so for an athlete of Habana’s caliber the Rest Oil is a natural go-to.
“I personally benefit most from the improved sleep,” he adds. “This has been important for me as I have a lot on my plate and a good night’s rest helps me put my best foot forward the next day.”
Fourfive’s CBD Muscle Rub is another powerful recovery tool. This topical balm, enriched with a unique formulation of natural botanical oils including CBD isolate, Vitamin E, Calendula officinalis (marigold flower) and Melaleuca viridiflora (Niaouli oil) is designed to be absorbed and deal with muscle pain in seconds.
For Habana, pairing up with fourfive, a company with strong rugby roots, was a natural fit. Not only did he feel a connection with its founders Dom and George, but he believes in the company’s products.
“If CBD is something you are interested in trying or currently use. I can vouch for the quality of the product through my own experience,” says Habana. “It’s sometimes hard to choose a product when there is much information out there and you feel stuck.”
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