Under Armour, the renowned pioneer in athletic innovation and cutting-edge performance attire, is thrilled to announce the grand reopening of its flagship store at Menlyn Mall, Pretoria. This momentous event, which took place on September 16th, marks a new chapter in athleticism, innovation, and community engagement.
Empowering Athletes Through Innovation
- Commencement with a 5km Run
Committed to empowering those who aspire to achieve more, the event commenced with an invigorating 5km run featuring a diverse group of Under Armour athletes and high-profile guests.
- Exploring the Latest Collections
Attendees had the exclusive opportunity to explore the latest apparel collections, including the much-acclaimed Journey To Compete men and women’s collections, with a special focus on the high-impact bra for women and the base layer for men.
READ MORE: Get Outside Stay Outside This Summer With The New Under Armour SUMMERIZED Collection
- Exclusive Training Pods
Following the run, visitors gained access to exclusive training pods, immersing themselves in Under Armour’s dedication to enhancing athletic performance.
Unveiling the ‘New House’ Concept
Brent Venter, the Head of Retail, officiated the grand store opening, revealing a ‘New House’ that represents Under Armour’s innovative city concept. This fresh concept embraces three distinct design principles: Authentic, Strong, and Active, reflecting the essence of the Under Armour brand.
Elevating Athletes Through Exceptional Apparel
In alignment with its mission to elevate athletes. The store showcases performance products from popular co-gender training and running collections, including RUSH, Iso-Chill, HOVR, FLOW, and more. Each new store opening is an opportunity for Under Armour to propel athletes toward their best. Offering them the finest attire for their journey.
READ MORE: Run In Comfort Over Any Distance With The New Under Armour HOVR Infinite 4
Under Armour Athlete Showcase
At the grand opening, Under Armour athlete and Paralympian Ntando Mahlangu, hailing from the rural town of Tweefontein, an hour’s drive from Pretoria, took center stage alongside Blue Bulls Rugby Player Mpilo Gumede. They proudly represented the brand, unveiling the store’s rejuvenated design.
A Commitment to Unity and Excellence
Under Armour believes in the transformative power of sport to unite, inspire, and change the world. For two decades, the rallying cry, “Protect This House,” has inspired athletes worldwide to push their limits and foster teamwork. Through the unveiling of the ‘New House’ Menlyn store, Under Armour aims to evoke a sense of ‘team’ and a welcoming atmosphere for all friends of the brand, Under Armour athletes, and shoppers alike.
READ MORE: Under Armour Flexes With The Launch of their Most Versatile Trainer Yet
Join the Celebration
Join Under Armour in celebrating athleticism and innovation at the “New House” store in Menlyn Shopping Centre. Discover the future of athletic excellence at Menlyn Mall Shopping Centre, Shop G173, Menlyn, Pretoria.
